With more people trading the hustle of the city for the relaxed charm of coastal living, demand for homes on the Mornington Peninsula continues to grow. But what exactly are today’s buyers looking for?
Whether you’re planning to sell your home or simply want to stay ahead of the market, understanding current buyer trends can help you make smart property decisions—and potentially maximise your sale price.
At Bennetts Real Estate, we speak with hundreds of active buyers every month across suburbs like Dromana, Safety Beach, Mount Martha, and McCrae. Here's what they’re telling us they want in 2025.
The demand for flexible living spaces has never been higher. Buyers aren’t just looking for a home—they’re looking for a home that works for modern life.
✔️ Home offices or study nooks are highly sought-after
✔️ Open-plan living areas remain popular
✔️ Second living zones or studios appeal to families and remote workers alike
Buyers on the Peninsula are driven by lifestyle—and they’re not compromising on convenience.
They’re asking:
Can I walk to the beach?
How close is the nearest café or park?
What school zones apply?
Suburbs that offer walkability, coastal access, and community feel—like Dromana, Safety Beach, and Mount Martha—are attracting the most attention.
Today’s buyer is smarter and more conscious of running costs. Homes that feature:
Solar panels
Double glazing
Water tanks
High energy ratings
…stand out in the market and often command a premium. If you’ve made upgrades to improve efficiency, make sure they’re highlighted during your sale campaign.
Kitchens and bathrooms are still the heart of the home—and they’re deal-makers or breakers. Buyers are looking for:
Modern appliances
Clean, neutral finishes
Functional layouts
Even minor updates, like fresh tapware or new lighting, can elevate the appeal and help buyers connect emotionally with your property.
The Peninsula lifestyle is all about indoor-outdoor flow. Buyers love:
Decks and alfresco areas
Landscaped gardens
Low-maintenance yards
This is especially important for downsizers and holiday home buyers who want the lifestyle without too much upkeep.
Some buyers want a move-in-ready home. Others are looking for a property with strong bones and potential to add value. Either way, buyers want a clear path forward—and a local agent can help highlight your property’s appeal to the right audience.
Every property is unique—and so is every buyer. At Bennetts Real Estate, we tailor our marketing to highlight what today’s buyers care about most, ensuring your home stands out in the local market.
Whether you’re getting ready to sell or simply want an expert opinion on your property’s market appeal, we’re here to help.
Get in touch with Liam Mangan and the Bennetts team today.